Decision Intelligence Architect · Advisor to Enterprise & Government

Closing the Gap between
Data and
Decisions

Most organizations don't have a data problem. They have a decision problem. I help enterprise and government leaders build the infrastructure and thinking to make better decisions — faster, at every level.

The Decision Intelligence Stack™
01
Data Engineering
Build reliable, trustworthy data infrastructure
02
Analytics
Understand what's happening right now
03
Business Intelligence
Explain what happened and why
04
Data Science
Predict what's likely to happen next
05
AI Systems
Automate reasoning and decision workflows
06
Decision Intelligence
Turn everything above into better organizational outcomes
Trusted By
The Home Depot
Delta Air Lines
Comcast
Harvard · Access to Justice Lab
KIK Consumer Products
Fulton County Government
Kids II
What I Do

Built for Leaders.
Not Theorists.

Every engagement is designed around one question: what decision do you need to make better, faster, or more consistently — and what system will get you there?

01
Executive AI Readiness Assessment
A structured audit of your data, people, governance, and workflows — with a prioritized roadmap and executive briefing. Your starting point.
Entry Offer
02
Decision Intelligence Strategy Sprint
A 2–4 week engagement to build your AI/data roadmap. Use-case prioritization, architecture outline, 90-day action plan, and measurement framework.
Core Advisory
03
AI & Data Systems Advisory
Monthly strategic support. Architecture guidance, vendor evaluation, change management, and executive reporting — on retainer.
Recurring
04
Executive Workshops & Training
Half-day to full-day workshops for leadership teams. AI readiness, the Decision Intelligence Stack, and data maturity for decision-makers.
Authority
05
Keynotes & Thought Leadership
For conferences, boards, and corporate events. Topics span AI strategy, decision intelligence, and building organizations that lead with data.
Speaking
Not sure where to start?
Book a free 30-minute strategy call. No pitch. No pressure. Just clarity on where your data is and where it needs to go.
Book Free Call
Exited Founder · 2025
Jamarc Hurd, MBA
Decision Intelligence Architect · Hurd Advisory · Atlanta, GA
About

I've Built the Things I Now Advise On.

I've built data systems for Fortune 100 companies. Directed government IT. And in 2025, I exited a startup I founded, built, and scaled from scratch — a statewide justice-tech platform that processed 7,500+ record restriction applications across Georgia.

That combination of enterprise rigor, government complexity, and founder scrappiness is exactly what leaders need when they're ready to turn data into a real competitive edge.

15+
Years in Data & AI
7.5K
Applications Processed
100s
Professionals Trained
AWS Cloud Practitioner Azure Fundamentals Tableau Specialist AI for Business MBA · Finance
Signature Framework

The Decision
Intelligence Stack™

Most organizations treat data, analytics, BI, and AI as separate initiatives. They are not. They are six interconnected layers of one system. Understanding which layer you are at — and what you need to build next — is the entire game.

Stage 01
Data Engineering
Build reliable, usable, trustworthy data infrastructure
Stage 02
Analytics
Understand what is happening inside your business
Stage 03
Business Intelligence
Explain what happened and why it happened
Stage 04
Data Science
Predict what is likely to happen next
Stage 05
AI Systems
Automate reasoning, recommendations, and workflows
Stage 06
Decision Intelligence
Turn all layers into better organizational action and outcomes
Work

Results, Not
Presentations.

Four engagements. Four different sectors. One consistent outcome: organizations that left the engagement making better decisions with better systems.

View All Case Studies →
01
01 Public Sector · Justice System

Transforming Court System Visibility with Decision-Driven Analytics

A fragmented justice system needed real-time operational visibility. Manual reporting was costing leadership the clarity to act. We built the system that changed that.

~50% reduction in reporting turnaround. Real-time backlog tracking enabled across all departments.
AnalyticsPower BIPythonSQL
View Case Study
02
02 Legal Tech · Justice Access

Building a Scalable Legal Tech Platform for Record Restriction

A paper-based expungement process was blocking access to justice at scale. We designed and built a full-stack platform that replaced the entire manual workflow.

4,000+ applications processed. 8,500+ legal charges managed across multiple jurisdictions.
Legal TechPlatform BuildPythonAPIs
View Case Study
03
03 Supply Chain · Global Operations

Improving Forecast Accuracy Across a Global Supply Chain

Inconsistent forecasting across thousands of SKUs was compounding planning errors at scale. We built predictive models and visibility tools that changed how the organization planned.

10 MAPE point improvement in forecast accuracy across 10,000+ SKUs.
ForecastingPythonTableauData Science
View Case Study
04
04 Marketing Analytics · Digital Strategy

Automating Marketing Insights with API-Driven Data Pipelines

A marketing team was manually assembling data from multiple platforms — too slow for the pace of decision-making. We automated the entire intelligence layer.

Manual reporting eliminated entirely. Real-time SEO and campaign insights enabled across all channels.
MarketingAPIsBigQueryAutomation
View Case Study
Insights

Thinking for
Leaders in Motion.

Perspective on AI strategy, decision intelligence, and what it actually takes to build organizations that move with their data.

Most Companies Don't Have an AI Strategy. They Have AI Curiosity.
The gap between buying AI tools and building AI systems is where most organizations are stuck. Here's what actually separates the two.
Read More
The 6 Layers of the Decision Intelligence Stack — Explained for Leaders
A clear breakdown of each stage, what it means for your organization, and how to know which layer you need to strengthen first.
Read More
What I Learned Building and Selling a JusticeTech Startup in 2025
Building QuickExpunge taught me more about data systems, organizational complexity, and AI adoption than any consulting engagement ever could.
Read More
Let's Work Together

Ready to Close the Gap Between Your Data and Your Decisions?

Book a 30-minute strategy conversation. No pitch. No pressure. Just clarity on where your organization is and what closing the gap actually looks like for you.

No pitch. No spam. I read every message personally.

01

The Problem

Approach

    Solution

    Results

    What Changed.

      Tools & Technologies
      Strategic Impact

      — Jamarc Hurd, MBA
      Related Work

      Facing a similar challenge?

      Let's talk about what a decision intelligence system could look like for your organization.